Branding A WordPress Blog? This is How It Should Be Done

Ever wonder how your WordPress blog can turn out to be a gigantic brand? It surely can, but all you need to make sure that each element of your blog is aligned superbly and represents a unified identity. As this way, your blog will be able to showcase an attention-grabbing personality from branding perspective, and people will have genuine reasons to be regular visitors of it.

But, how?

How branding a WordPress blog can be done so effectively?

Fear not, because this is what we have decided to discuss here.

This blog comprises of some extremely crucial factors that must be considered on a serious note, if branding a WordPress blog is your ultimate goal.

• Be Thoughtful About Your Blog’s Name

Believe it or not, but your blog’s name is the foremost thing that makes or breaks the interest of your prospect. If the name of your blog sounds catchy, he visits it, otherwise he already has bundles of options available on the internet.

Therefore, take proper time while coming up with your blog’s name, as this is just the beginning of setting up a fine tone for your brand.

• Signify Your Logo

And, this is what becomes the face of your WordPress blog.

Yes, you have heard that right.

The logo of your blog demonstrates a fine aspect of your brand’s personality. It visualizes professionalism, and if blended with the tagline, it communicates your message effectively.

Keeping the significance and impact of this valuable factor in mind, you should come up with an actionable logo for you blog. However, if you are not an expert in this field, don’t push yourself back from hiring a reliable logo designer.

• Set a Defined Color Palette

Colors add live to a blog. But, if you are using a combination of more than two colors at a time, there is an obvious chance that your visitors might get distracted. It is because such strategy kills the centricity and the main triggers of your blog suffer badly through it.

To avoid this chaos, it is recommended to use a color combination that matches your blog’s objective and helps it connect to the respective audience convincingly.

• Striking Use of Typography

The easier it is to read the text on your blog, the better chances you have for conversions.

Using fonts smartly allows you to differentiate between your titles, headings and paragraphs, and if they are clearly readable, grasping the key points becomes super-easy for the readers.