What is the purpose of a Logo?
April 24th, 2023
What comes to your mind when you think of your fav[...]
With everything undergoing a change, the art of logo designing also has seen some remarkable changes over the years. With what was applicable a decade ago has become obsolete and outdated with the changes in industry.
The trends in logo designs change almost every year, which is why forecasting coming logo trends is important for the designer to see where the industry is headed.After having studied closely about the changes in the trend and its pattern, we can now finally forecast and make prediction for 2016 Logo’s Trend. So, let’s see what 2016 has in for us and what changes it is expected to bring in logo designing:
Handmade
One of the best things about handmade logo is the honesty that it brings along with the passion that is aided by the compassion. Handmade logos, according to many experts, have started becoming more prevalent than ever. It is because of the fact that company wants to get close to the consumers and wants to depict a feeling of being “at home” and handmade logos,somehow, do exactly that.
Negative Space
For the year 2016, we can see a whole new level of experimentation with the white space. Negative Space creates a totally distinctive image in the mind of consumer. If it is played in an astute style and to its strengths, it can leave an ever lasting impression to potential and regular customers. Negative Space is able to help people to pick up a profound message and helps the company in giving itself a distinctive identity.
Flat
Complication evokes illusion which, in turn, will result in delusion. So would it not be better to keep things calm and simple? Flat designs are all about keeping things the way they are and not overplaying with any futile designs. Adding to that, they also aid in better viewing and is able to reveal the message in a better way because of their clean and tidy look.
Wordmark
The year of 2016 is going to see a major change as most of the newbie companieswill divert to Wordmark logos. This is becauseWordmark logos come with a very high recall value and is able to create a very strong brand image of the company in the mind of consumers. With the help of Wordmark, the company is able to design its logo in a very unique and minimalistic way which helps the brand in getting recognized easily.
